Studio “OMI” created a large-scale 3D advertising figure for the branded store of BetterMe

Studio “OMI”, uniting masters of art and advertising production, has completed a new project in the field of 3D advertising — the creation of a large promotional figure for the BetterMe branded store.

As part of the project, the team designed and produced an expressive art object in the form of a stylized brand product. The figure was executed in an enlarged scale, featuring a perfectly smooth surface, precise geometry, and brand identity elements, allowing it to serve as a central feature of a storefront, photo zone, or retail space.

The project included a full production cycle:
— concept development and 3D modeling
— frame construction
— shaping and final surface preparation
— painting in brand colors
— logo application and preparation for installation

3D advertising figures are becoming an important offline marketing tool: they attract attention, increase brand recognition, and create an emotional connection with visitors.

Studio “OMI” specializes in the production of advertising figures, art objects, and décor for shopping malls and branded spaces. Each project is developed individually, taking into account the client’s objectives, location specifics, and the brand’s visual strategy.

The new work demonstrates how large-format 3D advertising helps brands strengthen their offline presence, turning retail spaces into visual attraction points for customers and social media content.